The growing demand for Ugandan specialty coffee has seen a new entrant into the coffee export business set to increase the visibility of Uganda coffee in Canadian and major European cities.
Lusha, a coffee export company specialising in exporting specialty Arabica coffee to Canada says Uganda coffee has the potential to outcompete other origins in the Canadian and European markets due to its quality and unique attributes.
The Toronto-based coffee export company which recently obtained an export license from the Uganda Coffee Development Authority (UCDA) will source specialty Arabica coffee from Bududa, on the slopes of Mountain Elgon in Eastern Uganda. This move is set to increase the visibility of Ugandan coffee in Canadian and major European cities and offers a unique opportunity for coffee lovers in Canada, North America and Europe to taste some of the best specialty Arabica coffee that Uganda has to offer.
The demand for specialty coffee has been on the rise globally, and Uganda has not been left behind in this trend. Uganda coffee has a unique flavour profile, with notes of fruit, chocolate, and nutty undertones, making it stand out from other origins. The unique attributes of Ugandan coffee have attracted the attention of coffee enthusiasts and roasters in North America, with Canada being a key market.
According to Randy Paul, ED of Lusha Coffee, Uganda has the potential to be the leading supplier of specialty coffee to cafes and roasters in North America. This statement is not unfounded, as Uganda has already made significant strides in recent years in the coffee industry. Uganda's coffee industry has seen its market share increase in several key markets, and the industry has made significant progress in improving the quality of its coffee beans.
During a recent visit to UCDA, Lusha Coffee's management team was briefed on export procedures, product certifications, and general market trends that dictate the performance of Uganda's coffee trading on the international market. The meeting was led by Dr. Emmanuel Lyamulemye, the Managing Director of UCDA, who emphasized the importance of complying with international standards and regulations, working together to promote Ugandan coffee on the international market, and focusing on quality and sustainability.
Dr. Lyamulemye also shared data on the performance of Uganda's coffee trading on the international market, including market trends and pricing. The data showed that Uganda's coffee industry has faced some challenges in the past, but has made significant progress in recent years, and is now poised to be a leading supplier of specialty coffee to cafes and roasters in North America.
The Executive Director further urged Lusha Coffee to work with qualified professionals to ensure the sourcing of high-quality green coffee beans and to create a relationship with the farmers through community engagements and formations of Agents networks to ensure continuous supply during the year. The Executive Director also emphasized the importance of collaboration between industry stakeholders, the government, and development partners to boost the coffee trade.
Lusha Coffee's entry into the coffee export business is a welcome move for the coffee industry in Uganda and Canada. This move is set to increase the visibility of Ugandan coffee in Canadian cities and offers a unique opportunity for coffee lovers in Canada to taste some of the best specialty Arabica coffee that Uganda has to offer. With the collaboration between Lusha Coffee, UCDA, and other industry stakeholders, Uganda's coffee industry is set to make significant progress in the international market and solidify its position as a leading supplier of specialty coffee.